Real Estate Investment with Valority

Shaping the future of East Metro through economic advocacy

WELCOME TO THE EAST METRO. We're a partnership of industry, government and education, developing a world-class location for business, employment and investment. And what a great product we have access to two major interstates, within 15 minutes of Portland International Airport, access to major rail and water frieght routes and the availability of a number of shovel-ready industrial sites. In addition to these development friendly amenities we are located within one-hour of world-class recreational activites in cycling, sailing, wind surfing, and a number of winter sports. So if you've got questions, we've got answers. Come on in....

Quick Facts about the East Metro Economic Alliance

Category Data
Population 134,354
Median Age 32.6
Bachelor's Degree or Higher 18.4%
Median Household Income $48,342

About Us

The East Metro Economic Alliance (EMEA) is shaping the future of East Metro through economic advocacy by bringing together business and government leaders from East Portland, Fairview, Gresham, Troutdale, and Wood Village. EMEA builds consensus and promotes action on issues vital to the economic development and livability of the region.

The East Metro Economic Alliance (EMEA) is a non-profit organization comprised of approximately forty area businesses, chambers of commerce, and public agencies working together to shape the future of East Metro through economic advocacy. Membership meetings are held on the second Thursday of each month and feature presentations from guest speakers on current issues affecting the region. The meetings, which include a catered lunch, start at 11:30 a.m. in the Council Chamber of Fairview City Hall, located at 1300 NE Village St, Fairview OR 97024. See the Calendar page for more information.

EMEA has identified the following focus areas as essential to achieving its mission:

Economic Advocacy

Economic Advocacy - The active support of the production, development and management of community wealth.

EMEA works to ensure that the East Metro area is conducive to economic development. We operate across a wide range of issues, while maintaining a a focus on three key fundamental areas: Education and Workforce Development, Transportation and Land-Use. We work with local, county, state and federal representativs to ensure that businesses and enterprises that need a place to locate view the East Metro as their primary option. It is through the committment of our members that EMEA is able to complete its work and be effective.

Executive Summary

With rapid population growth, a prime location, and an abundance of developable industrial lands, the East Metro area is poised to become a major player in the regional economy. In order to seize this opportunity, however, East Metro leaders must first address three vital issues. Responsible development of available lands, improved transportation corridors, and a well-trained workforce are the keys to unlocking East Metro's economic potential and elevating its citizens' quality of life. The East Metro Economic Alliance (EMEA), an advocacy group comprised of the region's business and government leaders, recognizes the critical importance of these three issues and has chosen to make them the focus of its business plan and advocacy efforts.


East Metro's long-term economic prospects hinge on creating greater carrying capacity on its major transportation arteries – I-84, U.S. 26, Sandy Blvd., and OR212. Connectors between these economic thoroughfares are grossly inadequate, and the routes themselves must be expanded to keep pace with the region's growth.

The recently urbanized areas of Springwater, Pleasant Valley, Damascus, and Boring represent one of the most ambitious expansions in the Portland metropolitan area in decades. Over the next twenty years, they will bring thousands of new residents to East Metro, but without significant investment in the development of current and/or future transportation corridors, the traffic from these communities will overwhelm road systems throughout the entire region.

Development of the Columbia Cascade River District (CCRD), the area between I-84 and the Columbia River, will also require improvements to the existing transportation system. The CCRD offers a wealth of opportunities for industry and tourism, but presently lacks a transportation system – particularly an adequate north-south corridor between I-84 and U.S. 26 – that accommodates the efficient movement of people and freight.

EMEA's Transportation Action Plan

EMEA will work with business and government leaders to develop and advocate for a transportation plan that incorporates the following objectives:

Short-Term Goals (to be complete by 2010)

Secure funding for a comprehensive East Metro corridor study.
Identify potential funding sources (i.e. gas tax, property tax, toll roads, etc.) to meet East Metro's transportation needs and seek federal matching funds.
Advocate for key transportation priorities within the Columbia Cascade River District
Improve traffic flow at the Troutdale/I-84 interchange.
Widen Sandy Blvd. and add a center turn lanes at key intersections.
Widen 223rd Ave. to three lanes from Halsey St. to Marine Drive.
Mid-Term Goals (before 2015)
Construct a limited access parkway or its equivalent between I-84 and U.S. 26.
Long-Term Goals (before 2025)
Construct a limited access parkway or its equivalent between I-84 and the Sunrise Corridor.
Construct a new and improved Troutdale/I-84 interchange.
Land Use
East Metro is fortunate to possess much of the remaining developable industrial land in the Portland metropolitan area. Springwater, added to the UGB in 2002, encompasses 1,200 acres and includes several large industrial parcels. The Columbia Cascade River District offers prime development opportunities, including the 700-acre former Reynolds Metals site recently purchased by the Port of Portland and the 110-acre Townsend Farms site. Prudent development of these areas could create thousands of new living wage jobs for the region, but additional planning and infrastructure funding are necessary to tap this potential.

EMEA's Land Use Action Plan
EMEA will collaborate with landowners and local governments to develop and advocate for a land use plan that incorporates the following objectives:

Ongoing Goals

Assist in the recruitment of businesses committed to sustainability and the utilization of the East Metro workforce.
Advocate for land use policies and programs that promote sustainability and the long-term prosperity of the region.
Mid-Term Goals (to be completed by 2015):
Encourage achievement of shovel-ready status for all East Metro industrial sites larger than five (5) acres.
Long-term Goals (to be completed by 2025)
Advocate for the consolidation of fifty (50) percent of Springwater's industrial lands in order to create bigger parcels capable of attracting large employers.
Workforce Development
East Metro needs better trained workers. Many workforce training and development organizations already operate within the region, but they need assistance to meet the growing demands of existing businesses and help attract new employers that offer living wage jobs. Educational institutions and workforce training agencies must develop a more efficient, integrated method of supplying highly skilled workers to the employers who need them.

EMEA's Workforce Development Action Plan
EMEA will partner with Mt. Hood Community College, local school districts, and workforce training agencies to develop and advocate for a workforce development plan that incorporates the following objectives:

Ongoing Goals

Advocate for programs that re-train older workers in new technologies.
Advocate for changes at the secondary level to produce high school graduates who better meet the needs of local employers, especially traded-sector businesses.
Mid-Term Goals (before 2015)
Advocate for the creation of a system whereby workforce suppliers (i.e. colleges and universities, local K-12 systems, and training agencies) can better collaborate and minimize the duplication of worker training efforts.
Long-Term Goals (before 2025)
Explore the development of a university center in East Metro, working in partnership with Mt. Hood Community College, Portland State University, Oregon State University, the University of Oregon, Eastern Oregon University, OHSU, and other public or private colleges and universities.